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The successful business plan : secrets & strategies

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  • General & Introductory Business & Management
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The Successful Business Plan: Secrets and Strategies, 4th Edition

ISBN: 978-1-841-12807-8

The Successful Business Plan: Secrets and Strategies, 4th Edition

Rhonda Abrams , Paul Barrow

Table of contents:

Section I Starting the Process The Successful Business Getting Your Plan Started Making Your Plan Compelling

Section II Business Plan Components The Executive Summary Company Description Industry Analysis & Trends Target Markets Competition Strategic Position & Risk Assessment Marketing Plan & Sales Strategy Operations Technology Plan Management & Organisation Community Involvement & Social Responsibility Development, Milestones & Exit Plan The Financials The Plan's Appendix

Section III Putting the Plan to Work Preparing, Presenting & Sending Out Your Plan Looking for Money Using Your Plan for Classes & Competitions Internal Planning for Existing Businesses & Corporations Time Saving Tips

Section IV Special Considerations Considerations for Internet, "e-businesses" Considerations for Retailers Considerations for Manufacturers Considerations for Service Businesses

Section V Reference Outline of a Business Plan Business Terms Glossary Funding Sources Research Sources Entrepreneur's Sources

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Successful Business Plan: Secrets & Strategies, 8th Edition

$ 99.99

Best business strategy books of all time

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America’s #1 business plan guide.

There’s a reason this is the best-selling business plan guide of all time: it works! Whether you’re raising money, looking for a loan, or just want to make sure your business succeeds, this clear, complete guide contains everything you need. With its step-by-step guidance, expert advice, and thorough worksheets, you’ll be able to create a “knock-their-socks-off” business plan and achieve your goals. Used by over 1,000 business schools and over two million entrepreneurs, Successful Business Plan: Secrets & Strategies  is widely considered the “business plan bible.” Updated in 2023 to respond to today’s trends and tech. If you need a business plan, you need this book!

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Description

“User-friendly and exhaustive…highly recommended. Abrams’ book works because she tirelessly researched the subject. Most how-to books on entrepreneurship aren’t worth a dime; among the thousands of small business titles, Abrams’ [is an] exception.” — Forbes Magazine

Key features

  • Emphasis on strategic business development
  • Enables you to research and organize efficiently
  • Speeds up the planning process
  • Complete sample business plan
  • Real-world advice from business luminaries
  • 100+ worksheets take you through each planning stage
  • Flow-through financials make projections easy
  • Feasibility analysis, social responsibility, globalization, and more

Current and up-to-date

  • Latest social media marketing
  • Supply-chain management
  • Sustainability and social responsibility
  • Crowdfunding and other ways to raise money
  • Sample PowerPoint slides
  • Lean start-up

Compatible with Business Plan Financials Software

  • Speed up your financial projections when launching your business
  • Available for Windows and Mac

Kudos for Successful Business Plan, 8th edition

  • Named by Inc. and Forbes magazines as one of the top 10 essential books for small business
  • Best-selling business plan guide in the U.S.
  • Used by over 1,000 universities including Stanford, UCLA, MIT, Cornell, and Northwestern

Paperback:  484 pages

MSRP: $99.99

© 2024 Rhonda Abrams

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  • Starting the process. The successful business
  • Getting your plan started
  • Making your plan compelling
  • Business plan components. The executive summary
  • Company description
  • Industry analysis & trends
  • Target market
  • Competition
  • Strategic position & risk assessment
  • Marketing plan & sales strategy
  • Technology plan
  • Management & operations
  • Community involvement & social responsibility
  • Development, milestones, & exit plan
  • The financials
  • The plan's appendix
  • Putting the plan to work. Preparing, presenting, & sending out your plan
  • Looking for money
  • Using your plan for classes & competitions
  • Internal planning for existing businesses & corporations
  • Time saving tips
  • Special considerations. Considerations for Internet, "e-businesses"
  • Considerations for retailers
  • Considerations for manufacturers
  • Considerations for service businesses
  • Business planning in a weak (or strong) economy
  • Reference. Outline of a business plan
  • Business terms glossary
  • Funding sources
  • Research sources
  • Entrepreneurs' sources
  • Sample plan. Cover letter
  • Executive summary
  • Industry analysis and trends
  • The competition
  • Marketing plan
  • Technology plans
  • Management & organization
  • Development, milestones & exit plans
  • Income statement, three-year projection
  • Income statement, annual
  • Cash-flow projection
  • Balance sheet
  • Sources & uses of funds
  • Assumption sheet.

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: Secrets and Strategies , Jan 17, 2012 - - 480 pages


The Successful Business
Getting Your Plan Started
Making Your Plan Compelling


Company Description
Industry Analysis & Trends
Target Markets
Competition
Strategic Position & Risk Assessment
Marketing Plan & Sales Strategy
Operations
Technology Plan
Management & Organisation
Community Involvement & Social Responsibility
Development, Milestones & Exit Plan
The Financials
The Plan's Appendix


Preparing, Presenting & Sending Out Your Plan
Looking for Money
Using Your Plan for Classes & Competitions
Internal Planning for Existing Businesses & Corporations
Time Saving Tips


Considerations for Internet, "e-businesses"
Considerations for Retailers
Considerations for Manufacturers
Considerations for Service Businesses


Outline of a Business Plan
Business Terms Glossary
Funding Sources
Research Sources Entrepreneur's Sources

Other editions - View all


,
Limited preview - 2003


No preview available - 2003

The successful business plan

Secrets & strategies, by rhonda m. abrams.

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Successful Business Plan 6th Edition Secrets & Strategies

Cover image: Successful Business Plan 6th edition 9781933895468

  • Author(s) Rhonda Abrams
  • Publisher The Planning Shop

Print ISBN 9781933895468, 1933895462

Etext isbn 9781933895475, 1933895470.

  • Edition 6th
  • Copyright 2014
  • Available from $ 44.95 USD SKU: 9781933895475

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Successful Business Plan: Secrets & Strategies 6th Edition is written by Rhonda Abrams and published by The Planning Shop. The Digital and eTextbook ISBNs for Successful Business Plan are 9781933895475, 1933895470 and the print ISBNs are 9781933895468, 1933895462. Save up to 80% versus print by going digital with VitalSource.

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